| Date | Ticker | Insider | Role | Type | Shares | Price | Value | Chg% | SEC |
|---|---|---|---|---|---|---|---|---|---|
| Date | Ticker | Insider | Role | Type | Shares | Price | Value | Chg% | SEC |
|---|---|---|---|---|---|---|---|---|---|
Insider buying and selling activity across 30 companies in the Beverages industry. Part of the Consumer Staples sector.
| Date | Ticker | Insider | Role | Type | Shares | Price | Value | Chg% | SEC |
|---|---|---|---|---|---|---|---|---|---|
| Mar 4, 2016 | TAP Molson Coors Beverage Co | Walker Samuel D | Chief People &Legal Officer | Sell | 63,800 | $88.86 | $5,669,051.85 | -40.6% | |
| Mar 3, 2016 | SAM Boston Beer Co Inc | Burwick David A59 | Director | Buy | 255 | $196.38 | $50,076.90 | +30.4% | |
| Mar 3, 2016 | SAM Boston Beer Co Inc | Geist John C74 | Chief Sales Officer | Sell | 749 | $200.00 | $149,800.00 | -56.1% | |
| Mar 2, 2016 | SAM Boston Beer Co Inc | Wade Kathleen H | VP,Legal &Corporate Secretary | Sell | 445 | $192.00 | $85,440.00 | -3.9% | |
| Mar 2, 2016 | PEP Pepsico Inc | Laguarta Ramon | CEO, Essa | Sell | 11,000 | $98.16 | $1,079,749.00 | -8.1% | |
| Feb 23, 2016 | SAM Boston Beer Co Inc | Wade Kathleen H | VP,Legal &Corporate Secretary | Sell | 310 | $191.00 | $59,210.00 | -2.8% | |
| Feb 23, 2016 | SAM Boston Beer Co Inc | Pagano Robert P | V.p. Of Brand Development | Sell | 7,400 | $191.74 | $1,418,848.00 | -49.0% | |
| Feb 18, 2016 | PEP Pepsico Inc | Johnston Hugh F47 | Vice Chair, EVP Pepsico &CFO | Sell | 118,125 | $99.55 | $11,759,107.50 | -35.8% | |
| Feb 17, 2016 | TAP Molson Coors Beverage Co | Walker Samuel D | Chief People &Legal Officer | Sell | 30,361 | $86.01 | $2,611,371.14 | -28.8% | |
| Feb 10, 2016 | WVVI Willamette Valley Vineyards Inc | Ellis James L | Director | Sell | 27 | $7.05 | $190.35 | - | |
| Feb 9, 2016 | SAM Boston Beer Co Inc | Roper Martin F52 | President And C.e.o. | Sell | 773 | $185.43 | $143,340.66 | -5.6% | |
| Feb 8, 2016 | SAM Boston Beer Co Inc | Roper Martin F52 | President And C.e.o. | Sell | 10,000 | $182.86 | $1,828,617.82 | -13.2% | |
| Feb 8, 2016 | BF-A Brown Forman Corp | Brown J McCauley | 10% Owner | Buy | 16,460 | $101.42 | $1,669,298.74 | +26.1% | |
| Feb 5, 2016 | SAM Boston Beer Co Inc | Roper Martin F52 | President And C.e.o. | Sell | 10,000 | $177.98 | $1,779,818.12 | -38.4% | |
| Feb 5, 2016 | WVVI Willamette Valley Vineyards Inc | Ellis James L | Director | Sell | 200 | $7.05 | $1,410.00 | -0.6% | |
| Feb 4, 2016 | SAM Boston Beer Co Inc | Roper Martin F52 | President And C.e.o. | Sell | 10,000 | $178.15 | $1,781,463.43 | -39.7% | |
| Feb 4, 2016 | WVVI Willamette Valley Vineyards Inc | Ellis James L | Director | Sell | 1,962 | $7.05 | $13,832.10 | -1.9% | |
| Feb 3, 2016 | SAM Boston Beer Co Inc | Roper Martin F52 | President And C.e.o. | Sell | 10,000 | $176.79 | $1,767,875.54 | -21.4% | |
| Feb 2, 2016 | SAM Boston Beer Co Inc | Roper Martin F52 | President And C.e.o. | Sell | 11,292 | $175.42 | $1,980,881.99 | -35.5% | |
| Feb 1, 2016 | SAM Boston Beer Co Inc | Roper Martin F52 | President And C.e.o. | Sell | 10,000 | $179.58 | $1,795,785.95 | -37.9% | |
| Feb 1, 2016 | WVVI Willamette Valley Vineyards Inc | Ellis James L | Director | Sell | 3,114 | $7.04 | $21,925.00 | -2.1% | |
| Jan 29, 2016 | SAM Boston Beer Co Inc | Roper Martin F52 | President And C.e.o. | Sell | 10,000 | $176.44 | $1,764,400.61 | -13.0% | |
| Jan 28, 2016 | SAM Boston Beer Co Inc | Roper Martin F52 | President And C.e.o. | Sell | 10,000 | $171.99 | $1,719,884.36 | -20.6% | |
| Jan 27, 2016 | SAM Boston Beer Co Inc | Roper Martin F52 | President And C.e.o. | Sell | 10,000 | $171.86 | $1,718,566.54 | -19.3% | |
| Jan 27, 2016 | WVVI Willamette Valley Vineyards Inc | Ellis James L | Director | Sell | 1,426 | $7.00 | $9,982.00 | -1.8% |
The blue line has two modes, toggled with the Relative and Absolute buttons:
Relative (default) shows cumulative industry performance with both the overall market and parent sector movements removed. When the line rises above 100, the industry is outperforming its sector; below 100 means underperforming. This is calculated using factor returns via weighted least squares (WLS) regression, isolating pure industry-specific behavior.
Absolute shows the total cumulative return of the industry including market and sector movement. This reflects what an investor actually experienced — an industry can show strong absolute gains even while underperforming its sector in relative terms.
Both views start at an index of 100. Other return drivers such as momentum, value, or size are deliberately retained in both modes, since these are part of what makes an industry behave the way it does and may reflect the conditions insiders are responding to.