| Date | Ticker | Insider | Role | Type | Shares | Price | Value | Chg% | SEC |
|---|---|---|---|---|---|---|---|---|---|
| Date | Ticker | Insider | Role | Type | Shares | Price | Value | Chg% | SEC |
|---|---|---|---|---|---|---|---|---|---|
Insider buying and selling activity across 30 companies in the Beverages industry. Part of the Consumer Staples sector.
| Date | Ticker | Insider | Role | Type | Shares | Price | Value | Chg% | SEC |
|---|---|---|---|---|---|---|---|---|---|
| Jan 2, 2019 | BF-A Brown Forman Corp | Morreau Jane C | EVP, Chief Financial Officer | Sell | 14,721 | $46.52 | $684,753.20 | -64.2% | |
| Jan 2, 2019 | SAM Boston Beer Co Inc | Troupe Quincy B81 | Senior VP, Supply Chain | Sell | 86 | $235.14 | $20,222.04 | -2.6% | |
| Jan 2, 2019 | SAM Boston Beer Co Inc | Heath Tara L. | Vice President, Legal | Sell | 90 | $235.14 | $21,162.60 | -5.4% | |
| Jan 2, 2019 | REED Reed's, Inc. | Bello John | Director | Buy | 50,000 | $2.00 | $100,000.00 | +2.1% | |
| Jan 2, 2019 | SAM Boston Beer Co Inc | Grinnell David L.59 | Vice President Of Brewing | Sell | 72 | $235.14 | $16,930.08 | -6.6% | |
| Jan 2, 2019 | SAM Boston Beer Co Inc | Geist John C74 | Chief Sales Officer | Sell | 334 | $235.14 | $78,536.76 | -22.9% | |
| Dec 31, 2018 | REED Reed's, Inc. | Reed Christopher J | CIO | Sell | 350,000 | $2.00 | $700,000.00 | -15.0% | |
| Dec 28, 2018 | BRFH Barfresh Food Group Inc. | Lang Steven | Director, 10% Owner | Buy | 72,349 | $0.00 | - | +0.2% | |
| Dec 21, 2018 | BF-A Brown Forman Corp | Keyes Mike J. | SVP, Chief Corporate Affairs | Sell | 3,278 | $46.19 | $151,419.17 | -12.2% | |
| Dec 14, 2018 | SAM Boston Beer Co Inc | Koch C James92 | Chairman | Sell | 2,909 | $275.01 | $800,004.09 | -2.8% | |
| Dec 14, 2018 | MGPI Mgp Ingredients Inc | Griffin Augustus C. | President And CEO | Buy | 2,000 | $55.50 | $111,000.00 | +1.7% | |
| Dec 14, 2018 | MGPI Mgp Ingredients Inc | Buttshaw Michael Rodger | Vice President | Buy | 425 | $56.00 | $23,800.00 | +2.9% | |
| Dec 13, 2018 | MNST Monster Beverage Corp | Kelly Thomas J46 | EVP Finance Monster Energy Co. | Sell | 14,661 | $53.73 | $787,735.53 | -60.3% | |
| Dec 13, 2018 | MNST Monster Beverage Corp | Taber Harold C Jr | Director | Sell | 9,000 | $54.55 | $490,950.00 | -11.7% | |
| Dec 12, 2018 | SAM Boston Beer Co Inc | Koch C James92 | Chairman | Sell | 3,566 | $275.00 | $980,650.00 | -3.3% | |
| Dec 12, 2018 | MGPI Mgp Ingredients Inc | Seaberg Karen62 | Director | Sell | 2,435 | $60.03 | $146,173.05 | -0.1% | |
| Dec 12, 2018 | REED Reed's, Inc. | Bello John | Director | Buy | 10,000 | $2.37 | $23,731.00 | +0.1% | |
| Dec 11, 2018 | SAM Boston Beer Co Inc | Koch C James92 | Chairman | Sell | 183 | $275.00 | $50,325.00 | -0.2% | |
| Dec 10, 2018 | MGPI Mgp Ingredients Inc | Seaberg Karen62 | Director | Sell | 24,427 | $60.64 | $1,481,205.87 | -0.7% | |
| Dec 10, 2018 | KDP Keurig Dr Pepper Inc. | Loucks Brian Andrew | President Keurig Appliances | Buy | 17,500 | $26.00 | $454,986.00 | +20.5% | |
| Dec 10, 2018 | REED Reed's, Inc. | Bello John | Director | Buy | 21,461 | $2.43 | $52,234.50 | +0.4% | |
| Dec 7, 2018 | KDP Keurig Dr Pepper Inc. | Loucks Brian Andrew | President Keurig Appliances | Buy | 1,600 | $25.85 | $41,364.84 | +0.9% | |
| Dec 6, 2018 | SAM Boston Beer Co Inc | Koch C James92 | Chairman | Sell | 525 | $275.00 | $144,375.00 | -0.5% | |
| Dec 6, 2018 | KDP Keurig Dr Pepper Inc. | Singer Robert S69 | Director | Buy | 8,500 | $25.98 | $220,818.85 | +8.9% | |
| Dec 4, 2018 | SAM Boston Beer Co Inc | Koch C James92 | Chairman | Sell | 5,726 | $277.79 | $1,590,646.92 | -1.0% |
The blue line has two modes, toggled with the Relative and Absolute buttons:
Relative (default) shows cumulative industry performance with both the overall market and parent sector movements removed. When the line rises above 100, the industry is outperforming its sector; below 100 means underperforming. This is calculated using factor returns via weighted least squares (WLS) regression, isolating pure industry-specific behavior.
Absolute shows the total cumulative return of the industry including market and sector movement. This reflects what an investor actually experienced — an industry can show strong absolute gains even while underperforming its sector in relative terms.
Both views start at an index of 100. Other return drivers such as momentum, value, or size are deliberately retained in both modes, since these are part of what makes an industry behave the way it does and may reflect the conditions insiders are responding to.